Direct Mail Marketing
Everything you need to market your business with direct mail marketing.
Direct Mail Marketing works because it is a medium that can effectively target the consumers that you want to bring into your business at a relatively inexpensive cost. Direct Mail Marketing is also a great complement to add to any marketing you are currently doing for your business. With the right message and the right target audience, direct mail can be one of the most effective ways of reaching out to new and existing clients to let them know about the products and/or services that your business has to offer. Direct Mail Marketing can help you and your business to:
- Expand your markets and gain new clients
- Increase sales
- Supplement your company’s existing marketing
- Educate consumers on your products/services
- Keep in touch with existing clients
- Reach out to inactive accounts
Direct mail marketing is a great way to reach out to a great multitude of people without having to go door to door or pay a telemarketing service to call potential clients. It is a very non-invasive form of advertising that allows you to convey information to your target audience without the hostility of door to door or telemarketing sales. You allow the customer to view the information on their own time, as opposed to other methods of marketing which can only be conducted during business hours. Think of direct mail postcards as a way to get your foot in the door. These postcards are a way for you to reach out to potential clients who you think may be in need of your product or service. In order to attract the desired response from potential clients, your postcard needs to be designed to:
- Attract Attention– Have a dynamic, attractive card that draws the recipient in
- Arouse Interest– Make the customer curious about your products/services and business
- Call the Recipient to Action– Have a strong message that encourages the recipient to contact you
- Drop at the Correct Time– Timing is everything. Ensuring that your card is being sent out at the optimal time can make or break your marketing campaign
When you choose Postcard Wizards, you choose to have one of our skilled design wizards work with you to create an custom direct mail marketing design for your business. That’s all you have to do! From there, we handle the printing, mailing/shipping, and logistics while keeping you closely informed about the status and timing of your campaign. We keep you updated on the number of postcards you have going out, what areas have been targeted, and we even let you know when to start expecting phone call from your new prospects. In order to give you the satisfaction of knowing that you got exactly what you paid for, each and every mailing will also come with a 3602 Form (proof of mailing from the USPS).
The Postcard Wizards process has been carefully perfected by years of experience in the industry, exceptional customer service, and exclusive consumer data. Our proven direct mail marketing process allows us to construct unique customized campaigns for each client with remarkable accuracy and efficiency.